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WRITING SAMPLE: general information text for plastic surgeon’s website

Rhinoplasty Cost

The cost of rhinoplasty surgery may vary, depending on the extent and complexity of the surgery. Each individual procedure is unique, and is applied according to the patient’s physiology and aesthetic goals. At XXX Plastic Surgery, our mission is to deliver the most beautiful results in the safest environment, while extending the very best care…all for a price you can afford. Visit our Promotions page to learn more about the special terms available.

Once you make the decision to have rhinoplasty, it is understandable that you will want to schedule the surgery as soon as possible although you may not have the full amount set aside to cover all costs. We can assist you by extending convenient financing so that you will not have to wait to achieve your new and improved appearance.

We can help you arrange a payment plan to suit your budget using the services of a finance company. Monthly payments may be as low as $90 a month. During your initial consultation your patient coordinator will go over all your payment options, or you can fill out a financing application now and we can begin the processing for you right away.

WRITING SAMPLE: general content for plastic surgeon’s website


San Francisco plastic surgeon Scott W. Mosser, MD, began his interest in medicine early, earning a Fulbright Scholarship to Ecuador, spending a year investigating the Ecuadorian healthcare system, before going on to study medicine at Baylor College of Medicine, Houston TX and Case Western Reserve University, Cleveland OH, where he completed an internship and six years of comprehensive general and plastic surgery training. Then followed advanced training with a year-long Aesthetic Fellowship in cosmetic surgery in San Francisco where he perfected his techniques as a facial and whole body cosmetic surgeon. He currently performs a full range of reconstructive and cosmetic surgery, and is a recognized expert on injectable aesthetic enhancement techniques, also training other physicians in the art of cosmetic injectable treatments.

Dr. Mosser has a private practice with offices in downtown San Francisco at 450 Sutter Street, Union Square. He performs surgery in his clinic and at a number of other certified institutions in the area, including the Vista Surgery Center, the San Francisco Surgery Center, the California Pacific Medical Center, Saint Francis Memorial Hospital, and Saint Mary’s Hospital.

Dr. Mosser strives to remain at the forefront of the new technologies of plastic and cosmetic surgery, and has a well-deserved reputation with his patients and colleagues as a compassionate and caring physician who is dedicated to giving his patients the best that modern plastic surgery has to offer.  

When not working, Dr. Mosser is an avid adventurer and world traveler, lover of the performing arts, and enjoys most of all spending time with his family and friends.


Dr. Mosser sees his role as listening carefully to his patients’ desires and goals, offering them options, medical advice and a thorough discussion of what to expect , and then applying his technical and aesthetic skills to the fullest extend to help them accomplish those goals. He believes that the best results are obtained when the patient understands the process and sets realistic goals, knowing that they have the full support of Dr. Mosser and his professional staff from the initial consultation to complete recovery.

Dr. Mosser believes that his knowledge of aesthetics and plastic surgery skills should be used to achieve balance and harmony while preserving the best features of a patient’s natural appearance, and that to be successful a procedure should correct flaws, compliment the best features, and confirm the patient’s realistic goals. Witnessing on a daily basis the positive changes that plastic surgery makes in his patients’ lives is a key reason Dr. Mosser chose plastic surgery as his profession and a source of his continued satisfaction.

Dr. Mosser’s desire to improve lives is also manifested in another activity. He is the founder of Destination: Hope International Medical Missions, a nonprofit organization that provides yearly medical missions to third world countries. He and his group of volunteer surgeons, nurses and staff travel to those countries to perform free plastic surgery on children to repair birth defects and other facial disfigurements. 


Dr. Mosser is a Board-Certified Plastic Surgeon. He is a member of the American Society for Aesthetic Plastic Surgery (ASAPS), the American Society of Plastic Surgeons (ASPS), and the Canadian Society for Aesthetic Plastic Surgery (CSAPS); and is a Fellow of the American College of Surgeons (FACS). He is the recipient of numerous Patient’s Choice awards and industry honors. Dr. Mosser has been designated as a Platinum Provider by Allergan Inc. (manufacturer of silicon and saline breast implants, Botox® and other injectable) and a Key Opinion Leader (KOL) for Merz Pharmaceuticals (makers of Xeomin®). 

Dr. Mosser is a dedicated educator, regularly publishing articles on the latest products and techniques and new developments in cosmetic plastic surgery. He maintains an educational website to inform potential patients about plastic surgery procedures and options available to them.   

Traveling to See Us

Patients come to Dr. Mosser for treatment in San Francisco from out of state and out of the country. His experienced staff will coordinate all the details, from pick up at the airport, local accommodations, consultation, surgical procedure, recovery and follow up visits. Another option is an initial “virtual consultation” which can be arranged by phone to learn about specific procedures and options available.

WRITING SAMPLE: SEO site content for Photo-to-Art website

Paintings of Photos Transform Snapshots Into Amazing Wall Art

Use your best photo to create unique room décor. You don’t have to be a professional decorator to create a beautiful home or work space with paintings of photos.

Even if your interest in photography is no more than amateur you probably have a successful photo you’d like to show off. Of course you could simply have the photo enlarged and framed and hang it on your wall…but Paint Your Life has a better way to use your photo to create wall art that will transform a room and show off your photographic skills in a unique manner.

Let’s say your photograph is a perfectly framed and focused shot of the tulip tree in your own back yard that blossoms once a year for a very short time. You could download the photo to Paint Your Life and commission a large watercolor to be painted from your image. You can choose to have the painting gallery wrapped or framed and it will be delivered to you ready to hang on your wall.

Displaying your beautiful genuine water color in a prominent place in a bedroom, dining area or family room would transform the mood of that living space into an area of positive and blossoming energy. Perhaps repainting the walls or rearranging or refurbishing some of the furniture to coordinate with a Spring motif would complete the transformation.

Using paintings of photos you can, for a very modest outlay of money, accomplish a room transformation and have the satisfaction of knowing that your photography skills made it possible.

Paint Your Life offers options such as paintings of photos in oils, pastels, acrylics, charcoal, pencil as well as watercolors, and will help you realize your design ideas.

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Is There a Recipe That Guarantees a Happy Marriage?

It would be wonderful if happily married couples and marriage counselors who have had marriage counseling success could pool their experiences and their hard-earned lessons to concoct a fool-proof recipe that would guarantee a happy marriage.

While, unfortunately, there is no guarantee for a happy marriage, there are a few sound principles that can be adhered to in a relationship prior to marriage that could increase a young couple’s chances for success in a long-term relationship.

Share information. Tell each other what your long-term plans are; your hopes and aspirations and dreams for the future. If your partner doesn’t talk in terms of the future, ask. If one of you is thinking about raising kids and the other is dreaming of joining the Peace Corp, you may have some conflicting goals.

Be candid about your desires. If one of you likes staying at home and working in the garden and the other needs to be on the go constantly, neither should pretend otherwise. In the infatuation of a new relationship many people hide or repress their genuine desires in the hopes of pleasing the other. They may tell themselves that it’s in the spirit of compromise, but often without realizing it they are setting themselves up for dissatisfaction later in the relationship. It would be unreasonable to expect your spouse to accommodate your desires if you’ve never made it clear what they are.

Don’t lie or withhold information. That isn’t to say you should tell each other all the details of every prior relationship you’ve ever had or everything you’ve ever seen or done, but keeping back information which may be pertinent to establishing mutual trust is the surest way to create barriers that will be difficult to break down after marriage. That includes former spouses, children, business dealings, health issues, legal problems (past and present), income, debts and savings.

Courting couples who are strongly attracted to one another often find it hard to resist hiding potentially damaging information about themselves in the beginning of their relationship in the hope that their initial physical or emotional bonds will develop into a force strong enough to overcome whatever is discovered or revealed later.

If, in your eagerness to share your life with another person, you go into marriage burdened with old secrets, unexpressed desires and abandoned dreams, you will be creating obstacles in the path to a successful marriage before you’ve even begun.

Don’t delay confiding in the person you have serious feeling for. As the emotions and passions of a developing relationship signal to you that this is the person you want to share your life with, then that’s the time to communicate with that person in honesty and openness. And, just as you should be “telling all”, you should also be asking “all” too. Communication is a two-way channel, and trading secrets now will certainly be easier than exchanging recriminations later.